Drew Rozell, Ph.D.

Author and Coach

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An extra $100K in 2009: A case study

January 3, 2009 drewrozell

I few days ago, I read this in my former client David’s newsletter.

He wrote:

“A year ago, someone who provides guidance for our business asked what revenue level we intended to hit in 2008. I threw out a number that seemed achievable… and he laughed. “Why are you taking the easy way?” he said. “If you focus there, you’ll have no chance of playing big.” A few days later, I e-mailed him a much larger number, which I wrote on a Post-It note and placed under the glass on my desk. Nearly every morning, I looked at it and thought, ‘We’ll make it.’ There must be something to the whole positive affirmation thing, because we surpassed that lofty number. Aim high. You might surprise yourself.”

After reading this, I wrote David a note of congratulations and he replied that I was the “someone who provides guidance” he had referenced. I had engaged in so many conversations over the past year that I had forgotten this particular exchange from early January 2008.

As we enter into the New Year, this is a natural time to consider our intentions. So, let’s talk about money for a moment. Money is synonymous with freedom, and freedom is at the core of our deepest desires.

Allow me to ask you the same question I asked David a year ago…

“How much money would you love to have flow in over the next year?”

Take a moment and consider your intention.

Do you have a clear answer that feels great?

Or are you struggling to arrive at an answer, noticing that thinking about money brings up feelings of resistance within you?

In my experience, I’d bet on the latter. Here’s why.

Even though my question leads you to connect to what would FEEL great, we are so powerfully conditioned to let our THINKING run our lives, that we unconsciously allow our ego to begin a conversation in our head.

For example, when I asked David about how much money he’d love to have come into his experience, after a few moments of deliberation, he initially offered a very conservative number – a slight increase over his previous year’s income – because that’s all his ego let him believe he could create.

This is what always happens, because from the ego’s perspective, YOU become the sole engine of creation that needs to DO EVERYTHING in order to MAKE SOMETHING happen. In other words, if your intention is to experience much more money, your ego tricks you into believing that you now have to figure out HOW you are going to do that.

As soon as you enter into that conversation regarding HOW (and of course, your answer is “I don’t know!”), you have completely disconnected to the feeling of your desire. As a result, you now have zero chance of creating something that would truly feel great.

After hearing David’s reply, I reminded him to connect to what would feel great, not what he thought he could make happen. As a result, he arrived at $200,000, and wrote this on a Mickey Mouse Post-it note, keeping it by his desk where he could see it all the time.

“I probably looked at it four times a week or so. I never worried about it. I never dwelled on it. I just noticed it and connected to my knowing that I was going to hit it. And then I forgot about it.”

A year later, not only did David hit the number, but he exceeded it by a substantial margin. In fact, he allowed in almost $100,000 more that what he originally settled for. Pretty cool, yes?

When we hear of other people’s successes, one of the first questions we tend to ask is, “How did you do that?” We want to know their secret so we can follow their example and replicate their success.

So how did David create so much extra income?

He did some stuff. Some stuff happened. There’s a story there, sure, but it’s really not relevant to the final outcome. The greater truth is that he focused on his desire, he connected to the feeling of his desire, and he allowed it into his life.

Each day you have the opportunity to do the same, free and clear of all your past experiences and struggles. Your work is to get clear in your desires, to get aligned with feeling good, and then get out of the way. It really is that simple.

However, while the mechanics of this process are simple, if you do not consciously practice this new way of being, you cannot and should not expect anything to change.

If you could create an extra $100,000 this year by investing 15 minutes each day, would you do it?

Better yet, what if I told you that I would show you exactly what this requires of you, and it would not have to cost you a cent?

To learn more about what this practice requires, please watch the video below… and get started!

The New Year is already here and 2010 is on the way…


Click here to learn more about the VCLN 2009 and register!

Hurry, deadline is JANUARY 5TH 2009!

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