I don’t watch the Tonight Show. Or any late night shows for that matter. (I do record and savor “The Daily Show”)

But I found myself reading this New York Times Magazine article on Conan O’Brien. 

I hope does well in his new gig.

Reflecting on his new job,  I found a few of Conan’s words to be right on target and worth sharing.

“What I realized is, I’m still doing ‘The Tonight Show.’ That was my dream. When I can’t sleep and it’s 3 in the morning, I’m not thinking about Jay. I’m thinking about all the things I want to do on the show. And I’m not thinking about how I’m going to change myself to fit a certain demographic. I just have to block that nonsense out. In entertainment, you have to stake out what you think is right, you have to put out that signal, make sure it’s pure and then do it and do it and do it and know that they will come. And if they don’t, you have to pack up your bags and say: ‘I enjoyed my time here. Sorry it didn’t work out.’ But the biggest mistake would be to alter my signal to make sure that I reach all these different people. Because then you’re lost.”

Put out your signal.

Put out YOUR signal.

It might not work out.

But it will be true.